PASSION FOR FASHION
Uterqüe, the youngest Premium brand from Inditex in Ca Na Xemena Ibiza.
Based in the north of Ibiza, on the edge of a cliff, the house reinterprets Ibiza’s native architecture in a contemporary version featuring open-plan spaces that lead to the outside through large picture windows and terraces overlooking the Mediterranean Sea, where natural light plays an essential role. It was in this setting that the latest Uterqüe advertising campaign, The Play of Light, was shot.
Inspired by Ibizan dreams and magic, the new Uterqüe collection captures the mood and mystery of summer days, transforming the clothing for any time of day and for any occasion. The models Paula and Zina showed us how to combine perfect items made using top quality hand-crafted materials in a unique location, the Ca Na Xemena villa owned by José A. Gandia-Blasco.