Sometimes art is an experience that intoxicates the senses. “The Bombay Saphire Art room” is not suitable for minors.
GANDIABLASCO collaborated with Bombay Sapphire in The Art Room: “The Art Room by BOMBAY SAPPHIRE is the result of the collaboration of four multidisciplinary artists that have joined to create an ephemeral and single space, where enjoyed the breathtaking fusion of art, music, design, fashion and cocktail world.”
Jose Gandía-Blasco was invited to create the design of the furniture spaces for The Art Room halls in IFEMA during the Madrid Fashion Week and the last 1-2 April 2016 in Convent dels Àngels to the MACBA museum of Barcelona in Gothic style.
A unique experience within the interior of a work of art created jointly between designer Mau Morgó, the musician and composer Francesco Tristano, the Eyesberg Studio video-art laboratory and Marc Álvarez, Group Bar Manager of elBarri, Albert Adrià’s chain of restaurants in Barcelona and designer José Gandia-Blasco.
Renowned bartenders were also invited: Alberto Pizarro of Bobby Gin, Sergio Padilla of Boca Chica, Giacomo Gianotti of Paradiso, Roger Rueda of Dr.Lagarto, Miguel Palau of Ocaña and Alfredo Pernia with Miquel Pérez of Solange.
A labyrinth of mirrors created by Mau Morgó, combined with Bombay Sapphire blue corporative Leds to the rhythm of Tristano’s music envelop the Madrid Fashion Week space and the interior of the Gothic cloister of the MACBA Convent dels Àngels, with reflections and mirrors recreating the crystalline effects of sapphire to give the sensation of infinite space.
DOCKS is the outdoor collection by GANDIABLASCO used to furnish this trompe l’oeil of infinite space, selected for its modular, open and flexible character based on an analysis of different ways of seating including unorthodox and informal postures.
DOCKS aluminium modules promote a conceptual and aesthetic dialogue with the reflective nature of the labyrinth, generating dynamic and attractive spaces to be enjoyed.
An intense internal journey through a mirrored labyrinth
“We live in a 100% digital era where the traditional advertising media doesn’t work anymore, where the rules are constantly changing. At times it appears that accumulating thousands of followers on social media is more important than having ideas or concepts.
I have created a multi-dimensional bar where I invite visitors on an introspective journey of discovery through reflection, an intense ego trip. It’s a 12 meter long by 8 meter wide cube where everything is made from mirrored surfaces: the floor, the ceiling, the walls, the bar counter etc.. This way each individual visitor sees their own reflection in the mirror behind, creating a sensation of infinity where the images are multiplied till they disappear into darkness.
It’s really easy to make something that is beautiful and visually impressive, to achieve the wow effect. But if there’s no underlying concept it’s hardly worth it. The chance to communicate something, to express an idea is lost,” he explains.
Furniture that elegantly compliment the space in a casual way
José Gandia-Blasco was chosen to fit-out the interior of The Art Room: “To fit in with the project concept we needed objects that would elegantly compliment the space in a casual way.” José had no doubt that the DOCKS collection (Romero Vallejo) would fit “aesthetically and conceptually. […] It is a collection of modular, open and flexible design. The lightweight aluminium structure that forms each piece, together with the cushions and backrests, can create sofas, beds and more complex lounge areas.”
For GANDIABLASCO the most interesting aspect of the experience is the possibility of adapting the collections to new spaces, “within an exhibition format that blurs the lines between design and art.”